AVALON, established in 2008, the finest handmade jewelry with splendid design comes straight from passion and creativity. Thailand’s long-established jewelry maker for the premium quality ornaments and gemstones, along with best designs, creates and markets; based in Bangkok.

Avalon presents every product with heart and passion so that every story becomes unique, moreover, the craftsmanship of our products from our dedicated expertise is in every detail. We design the unique outlines that are our identity in limited editions from our high expertise designers.

Avalon creates jewelry by using precious natural gemstones from all over the world. Cut and polished for the finest jewelry with incredible value. Some of our gemstones are surprisingly rare and beautiful according to the price.

Our polishing technique is the perfect combination of a Thai tradition cutting and inlaid techniques that has been passed down from relatives for more than 50 years and a top-level polishing technique from a leading French luxury jewelry brand “Van Cleef & Arpels”. For over 100 years, Van Cleef & Arpels’ jewelry expertise has been renowned throughout the world, a worldwide reputation for both the design and manufacture of high-quality jewelry and watches. Founded in 1906 in Paris, the top tier class of high jewelry and watchmaking that offers jewelry creations, exquisite watches, and exceptional fragrance.

Today as always, Van Cleef & Arpels’ creations adorn celebrities and others, proving that, and that one can live a century and still be in tune with today. We have been inspired by amazing pieces of jewelry that exquisitely demonstrate Maison’s technical mastery, legendary craftsmanship, and taste for innovation and transformations.


With the combination of both techniques, a Thai tradition cutting, and Van Cleef & Arpels’ mastery. This distinctive technique is called “INVISIBLE”.


The spirit of Van Cleef & Arpels, a subtle combination of values and styles, was born with love, the same as Avalon. The root of our pride came from the technique that crafts our passion.


The miracle of the “INVISIBLE” technique is the tiny gemstones are lined up, wonderfully formed to a particular delicate shape without even any prong, and turned into the undoubted sparkling gems.

Each process of the “INVISIBLE” is very special. The polishing and inspecting process takes longer time than it should be due to the details. Gemstones with little deviation in color need to be carefully picked for quite some days. The jewelry must be cut and embedded by master craftsmen, the embedding process must be performed by an experienced and harmonious team. Since the exclusiveness of the “INVISIBLE” method, it is dying out due to the lack of new learners, but the exceptional piece created by AVALON will always be memorable.